Posts by tag
oncology communication
Lived Experience of People Affected by Cancer
Too Much Hope is a False Hope K. still remembers the moment she heard the diagnosis. The room felt suddenly smaller, the air heavier, and time strangely suspended. “You wake up in a void, alone and scared,” she says. “But…
Hashtags and Clarity: Transforming social media into a source of truth for oncology patients
In recent years, global health statistics have shown two significant upward trends: on one hand, in 2020, there were 19.3 million newly diagnosed cases of malignant disease worldwide. 1 On the other hand, the ever-expanding use of social media, which,…
Social Media in Oncology – Between Empowerment and Risk
In oncology, communication has always been central – but in the digital age, it increasingly unfolds online. Platforms like Instagram, TikTok, Facebook, and X have become arenas where cancer journeys are shared, interpreted – and sometimes dangerously distorted. For patients…